Last Updated: September 18, 2025

Your California Privacy Rights

Under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), California residents have the right to opt out of the “sale” or “sharing” of their personal information. This page explains your rights and how to exercise them.

What Does “Sale” and “Sharing” Mean?

Under California law, “sale” and “sharing” have broad definitions that may include activities you might not traditionally consider as selling:

“Sale” includes:

Providing personal information to third parties for monetary or other valuable consideration

Allowing third parties to collect personal information from our website for their own purposes

Sharing data with advertising partners who use it for targeted advertising

“Sharing” includes:

Cross-context behavioral advertising (using your activity on our site to show you targeted ads elsewhere)

Providing personal information to third parties for targeted advertising purposes

Allowing advertising partners to collect information directly from your browser

Categories of Personal Information We May Sell or Share

We may sell or share the following categories of personal information:

Identifiers

Email addresses

Online identifiers (cookie IDs, device IDs)

IP addresses

User account information

Internet or Electronic Network Activity

Browsing history on our website

Search history and miles program preferences

Interaction with advertisements

Website usage patterns

Geolocation Data

General location information derived from IP address

City and state-level location data

Inferences

Preferences and characteristics derived from your activity

Miles program interests and travel preferences

Ad engagement predictions

Who We May Sell or Share Information With

We may sell or share personal information with:

Advertising Technology Partners

Google Ad Manager and Google advertising services

Facebook/Meta advertising platforms

Microsoft Advertising (Bing Ads)

TikTok advertising services

Other advertising networks and exchanges

Analytics Providers

Google Analytics

Third-party website analytics services

Marketing analytics platforms

Data Brokers and Marketing Partners

Companies that provide targeted advertising services

Marketing automation platforms

Customer data platforms

How to Opt Out

Online Opt-Out Form

You can submit an opt-out request by emailing us at [email protected] with the subject line “Do Not Sell My Personal Information” and include:

Your full name

Email address associated with your account

Specific request to opt out of sale/sharing of personal information

Universal Opt-Out Mechanisms

We recognize the following universal opt-out signals:

Global Privacy Control (GPC) browser signals

“Do Not Track” browser settings where legally required

You can also limit the sharing of your information by:

Adjusting your cookie preferences on our website

Using browser settings to block third-party cookies

Installing privacy-focused browser extensions

Verification Process

To protect your privacy, we may need to verify your identity before processing your request. We may ask for:

Confirmation of your email address

Account information if you have an account with us

Additional identifying information in certain circumstances

Processing Time

We will acknowledge your request within 10 business days and complete your request within 45 days of verification. In some cases, we may extend this period by an additional 45 days if necessary.

What Happens After You Opt Out

Once you opt out:

We will stop selling or sharing your personal information going forward

You may still see advertisements, but they will be less targeted to your interests

Some website functionality may be affected

We will maintain a record of your opt-out request

Authorized Agents

You may designate an authorized agent to submit requests on your behalf. The agent must:

Provide written authorization from you

Verify their identity and authority

Complete our verification process

No Discrimination

We will not discriminate against you for exercising your privacy rights. However, we may offer different prices, rates, or services if the difference is reasonably related to the value of your personal information.

Retention of Opt-Out Requests

We will maintain records of opt-out requests for at least 24 months to ensure compliance with your preferences.

Children’s Privacy

We do not knowingly sell or share the personal information of consumers under 16 years of age without appropriate consent.

Updates to This Page

We may update this page to reflect changes in our practices or legal requirements. The “Last Updated” date will be revised accordingly.

More Information

For detailed information about how we collect, use, and protect your personal information, please see our complete Privacy Policy.

Contact Information

For questions about your privacy rights or to submit requests:

Email: [email protected]
Subject Line: Privacy Rights Request or Do Not Sell My Personal Information

Mailing Address:
Milhas Money Privacy Team
1234 Business Plaza, Suite 100
New York, NY 10001
United States

Response Time: We typically respond within 10 business days

Additional Resources

California Attorney General CCPA Information: https://oag.ca.gov/privacy/ccpa

California Privacy Rights Act: https://cppa.ca.gov/

Consumer Privacy Resources: https://www.caprivacy.org/

We are committed to respecting your privacy choices and protecting your personal information in accordance with California privacy laws.